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What It Does Cost to Do SEO on a New Ecommerce Website

Published on July 14, 2025
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What It Does Cost to Do SEO on a New Ecommerce Website: A Comprehensive Guide

When launching a new ecommerce website, one of the most pressing questions on every entrepreneur’s mind is: what it does cost to do SEO on a new ecommerce website? The answer, unfortunately, is not a simple one. SEO costs can vary greatly depending on several factors, including the size of your website, the level of competition in your niche, and the scope of your SEO goals.

Understanding the Basics of SEO Pricing

Before we dive into the costs, it’s essential to understand how SEO agencies and freelancers typically structure their pricing models. There are three primary pricing models: hourly, project-based, and monthly retainer.

Hourly pricing models are ideal for small, one-time projects or for businesses that require occasional SEO consulting. The average hourly rate for an SEO expert can range from $50 to $200 per hour.

Project-based pricing models are suitable for larger, more complex projects that require a specific set of deliverables. The cost of a project can vary greatly, from $500 to $10,000 or more, depending on the scope and complexity of the project.

Monthly retainer pricing models are ideal for businesses that require ongoing SEO services. The average monthly retainer fee can range from $500 to $5,000 or more, depending on the scope of services and the level of competition in your niche.

Factors Affecting SEO Costs for Ecommerce Websites

When it comes to ecommerce websites, there are several factors that can impact the cost of SEO services. These include:

  • Website size and complexity: Larger websites with more pages, products, and categories require more time and resources to optimize, increasing the overall cost.
  • Niche and competition: Highly competitive niches, such as fashion or electronics, require more aggressive SEO strategies, which can increase costs.
  • Keyword research and targeting: The number of keywords you want to target and the level of competition for those keywords can impact the cost of SEO services.
  • Content creation and optimization: The cost of creating high-quality, optimized content, such as product descriptions and blog posts, can add to the overall cost of SEO services.
  • Technical SEO: The cost of technical SEO services, such as website audits, crawl error fixes, and page speed optimization, can vary depending on the complexity of your website.
  • Link building and outreach: The cost of link building and outreach services, such as guest posting and PR, can add to the overall cost of SEO services.

The Cost of DIY SEO vs. Hiring an SEO Agency

When it comes to SEO, businesses have two primary options: DIY SEO or hiring an SEO agency. While DIY SEO may seem like a cost-effective option, it can actually end up costing more in the long run.

The cost of DIY SEO includes the time and resources required to learn and implement SEO strategies, as well as the cost of SEO tools and software. According to a recent study, the average cost of DIY SEO tools and software can range from $500 to $2,000 per month.

Hiring an SEO agency, on the other hand, can provide access to experienced professionals who have the knowledge and expertise to drive real results. The cost of hiring an SEO agency can vary depending on the scope of services and the level of competition in your niche, but it can be a worthwhile investment for businesses that want to drive real revenue growth.

At Bluegift Digital, our team of experienced SEO professionals can help you drive real revenue growth through our customized SEO services. With our expertise in AI automations, digital marketing, and web design, we can help you create a comprehensive SEO strategy that drives real results. Contact us today to learn more about our SEO services and how we can help you grow your ecommerce business.

What It Does Cost to Do SEO on a New Ecommerce Website: A Real-World Example

Let’s take a real-world example to illustrate the costs involved in doing SEO on a new ecommerce website. Let’s say you’re launching a new ecommerce website in the fashion niche, with 500 products and a moderate level of competition.

The cost of SEO services for this website could include:

  • Keyword research and targeting: $500 – $1,000
  • Content creation and optimization: $1,000 – $2,000
  • Technical SEO: $500 – $1,000
  • Link building and outreach: $1,000 – $2,000
  • Monthly retainer fee: $1,500 – $3,000

The total cost of SEO services for this website could range from $5,000 to $10,000 in the first year, depending on the scope of services and the level of competition in the fashion niche.

While this may seem like a significant investment, the potential ROI of SEO services can be substantial. According to a recent study, the average ROI of SEO services can range from 500% to 1,000% or more.

In conclusion, the cost of doing SEO on a new ecommerce website can vary greatly depending on several factors, including the size of your website, the level of competition in your niche, and the scope of your SEO goals. By understanding the basics of SEO pricing and the factors that affect SEO costs, you can make informed decisions about your SEO strategy and budget. Contact us today to learn more about our SEO services and how we can help you grow your ecommerce business.

What Does It Cost to Do SEO on a New Ecommerce Website?

When building a new ecommerce website, understanding the costs associated with Search Engine Optimization (SEO) is crucial to allocating your marketing budget effectively. The following table breaks down the estimated costs of various SEO services, helping you make informed decisions about your online presence.

SEO Service Initial Cost Ongoing Cost (Monthly)
Keyword Research $500 – $1,000 $0 – $100
On-Page Optimization $1,000 – $2,500 $500 – $1,000
Technical SEO Audit $1,500 – $3,000 $0 – $500
Content Creation (10 pages) $2,000 – $5,000 $1,000 – $2,000
Link Building (10 links) $1,000 – $2,500 $500 – $1,000
SEO Consulting (Monthly) $0 $500 – $2,000
Total Estimated Cost $6,000 – $14,500 $2,500 – $6,100

Conclusion

The cost of doing SEO on a new ecommerce website can vary greatly, depending on the scope of services and the level of expertise required. As the table above illustrates, the estimated initial cost of SEO services can range from $6,000 to $14,500, with ongoing monthly costs between $2,500 and $6,100. While these costs may seem substantial, a well-executed SEO strategy can lead to significant increases in organic traffic, conversions, and revenue.

By understanding the costs associated with SEO, you can allocate your marketing budget more effectively and make informed decisions about your online presence. Remember, SEO is an ongoing process that requires continuous effort and optimization to yield the best results.

If you’re looking to improve your ecommerce website’s visibility and drive more sales through SEO, consider consulting with a professional SEO expert or agency. They can help you develop a customized SEO strategy tailored to your business goals and budget. Learn more about our SEO services and how we can help you succeed online by visiting bluegiftdigital.com today!

SEO Cost FAQs for New Ecommerce Websites

If you’re launching a new ecommerce website, you’re likely wondering how much it’ll cost to get your site ranking high on search engines. We’ve got you covered! Below, we’ll break down the costs associated with SEO for new ecommerce websites, so you can make informed decisions about your online marketing strategy.

What is the average cost of SEO for a new ecommerce website?

The average cost of SEO for a new ecommerce website can range from $500 to $5,000 per month, depending on the scope of services, competition, and geographic location. This cost can include technical optimization, content creation, link building, and ongoing monitoring and improvement.

How much does it cost to optimize my ecommerce website for search engines?

The cost of technical optimization can range from $1,000 to $5,000, depending on the complexity of the project and the number of pages on your site. This one-time cost includes tasks like site audits, keyword research, and on-page optimization.

Can I DIY SEO for my ecommerce website?

While it’s possible to DIY SEO, it’s not recommended for ecommerce websites with complex product catalogs or high competition. Without proper expertise, you may end up wasting time and resources on ineffective strategies. Consider hiring an SEO professional to ensure maximum ROI.

How much does content creation cost for ecommerce SEO?

The cost of content creation can vary widely, from $500 to $5,000 per month, depending on the quality, quantity, and type of content needed. High-quality, engaging content is essential for ecommerce SEO, so be prepared to invest in this critical aspect of your strategy.

What is the cost of link building for ecommerce SEO?

Link building costs can range from $500 to $2,000 per month, depending on the quality and quantity of links needed. High-quality links from authoritative sources are essential for ecommerce SEO, so be wary of cheap link building services that may harm your site’s credibility.

How often should I expect to pay for ecommerce SEO services?

Most ecommerce SEO services are offered on a monthly retainer basis, with costs varying depending on the scope of services and level of expertise. Be prepared to commit to at least 3-6 months of services to see meaningful results.

Can I get a one-time SEO audit for my ecommerce website?

Yes, one-time SEO audits are available, typically costing between $500 to $2,000. This comprehensive review of your site’s SEO will provide actionable recommendations for improvement, but keep in mind that ongoing optimization is necessary for sustained results.

How long does it take to see results from ecommerce SEO efforts?

The time it takes to see results from ecommerce SEO efforts varies depending on factors like competition, keyword difficulty, and the quality of your SEO strategy. Generally, you can expect to see improvements in 3-6 months, with significant results in 6-12 months.

Ready to take your ecommerce website to the next level with SEO? Contact us today to learn more about our customized SEO solutions and take the first step towards driving more traffic and sales to your online store!

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